Apple App Store Keywords Guide

When working on app store optimization on the app store there is a limited amount of fields that are indexable and where you can work on keywords.
Apple app store keywords guide. You will need to pinpoint what keywords your potential customers are searching for and ideally the keywords that your top competitors use. People are mostly hunting for specific apps in app stores like google play store and apple app store. The algorithm employed by the apple app store uses primarily keywords coming from the app title and subtitle in order to rank apps for specific search queries.
The algorithm also takes keywords from the app store connect keyword field 100 character keyword set to index apps. Introduce your keyword set here without spaces and separating the words with commas. Which is why human app reviewers ensure that the apps on the app store adhere to our strict app review standards.
Matching keywords with your customers needs will help them more easily find your app on the app store. When there are keywords in your ios keyword field for which your ranking didn t improve for quite some time exchange it with another term or synonym. Regularly check your keyword rankings.
Regularly update your ios keywords. App store connect keyword field. Actually there are three of them.
What is essentially the same for both app stores is how you go about researching and selecting app store. Thus you should be quick and agile in optimizing your app information. The most sure way to find out what works for your app and what doesn t is testing.
Afraid the app store will read all their keywords as a giant nonsensical keyword some developers use spaces and commas to separate words. It can be hard to decide which keywords you want to prioritize and you can quickly feel limited. The app store algorithm reads both spaces and commas as separators.